In the world of real estate, there's a significant difference between a client and a customer, and it mainly comes down to the relationship and the level of service provided.

A client is someone who has signed a representation agreement with a real estate agent or broker. This agreement, often called an "agency relationship," means that the agent or broker will provide a higher level of service and owe specific fiduciary duties to the client. These duties typically include loyalty, confidentiality, obedience, disclosure, accountability, and reasonable care. In simple terms, the agent will work in the client's best interest, keeping their information confidential and providing professional advice and guidance throughout the process.

On the other hand, a customer is someone who hasn't signed a representation agreement with an agent or broker. They may still receive some basic services from a real estate professional, such as being shown properties or receiving help with paperwork. However, the agent doesn't owe the same level of fiduciary duties to a customer as they do to a client. The agent's primary responsibility in this case is to provide honest and fair treatment, but they won't be required to prioritize the customer's best interests or provide personalized advice.